Some of Erne Motor Works’ new ‘242’ Toyota models ready to deliver to clients this week.

Toyota kicks off ‘242’ as market leader

Hybrid motoring continues to gain momentum with Toyota dominating, closing out the ‘241’ new car registration period in pole position with 22.52% locally, up from 20.65% for the same period last year.

It means that almost one in four new cars purchased in the first six months of this year in County Cavan bore the Toyota badge.

The local Toyota dealership, Erne Motor Works, and the Toyota brand, is proving extremely popular with local motorists as it continues to perform ahead of the national trend.

Toyota, nationally, achieved a 14.79% passenger market share in the ‘241’ period.

Cavan’s leading car brand, Erne Motor Works, currently has five of its hybrid models named in the top 10 best selling cars in the Breffni county, according to recently published figures by the Society of the Irish Motor Industry (SIMI).

Dara Fitzpatrick, dealer principal at Erne Motor Works, commented: “We enjoyed a very busy ‘241’ registration period and are delighted to finish the first half of the year with five of our Toyota hybrid models in the top 10 best-selling cars in Cavan, including the Yaris Cross, RAV-4, C-HR, Yaris and Corolla.”

He’s optimistic for the second half of the year and the ‘242’ sales period with advance orders strong.

“With a steady order bank coming into July, we are now focusing on the ‘242’ new car sales period. Toyota offer the widest range of hybrid models on the market, with hybrid and electric options to suit a range of lifestyles and budgets. The latest new arrivals include the Toyota C-HR plug-in hybrid and Toyota’s first Corolla Professional hybrid van, which offers businesses an opportunity to make the move to hybrid driving and benefit from great fuel efficiency and low emissions driving,” said Mr Dara.

July offers

Toyota and Erne Motor Works have announced various ‘242’ offers for the month of July across their hybrid, plug-in hybrid and electric range, some of which include:

- Toyota Easy PCP, APRs starting from 3.9%; and

- Trade In Boosters up to €1,750 across certain models (T&Cs apply)


Dara noted that all new Toyota passenger cars come with:

- Three-year/100,000km manufacturer warranty;

- Three -year Toyota roadside assistance;

- Three-year/up to 45,000km free servicing (T&Cs apply);

- Standard five-year or 100,000km warranty for hybrid parts;

- Up to 15 year warranty on hybrid battery;

- Flexible, tailored and competitive Toyota Finance Options;

- Toyota Relax Service Activated Warranty may be available. This extends the warranty on your Toyota vehicle once you continue to service your Toyota with a Toyota dealer up to the vehicle’s 10th birthday or up to 185,000km whichever comes first (T&Cs apply); and

- Confidence that your Toyota will retain its resale value for longer.

Contact the sales team

Erne Motor Works dedicated and expert sales team, who have over 30 years’ experience, are on hand to ensure customers enjoy a personal and smooth process from initial inquiry to driving away in your brand-new Toyota!

For all sales enquiries, contact Erne Motor Works on 049-4332744 or E-mail: or visit the website at from Monday to Friday, 9am-6pm and from 10am-3pm on Saturdays.

The aftersales (service and parts) department is open, Monday to Thursday, 9am-5:30pm and on Fridays from 9am-5pm.

The Parts Department is open on Saturdays from 10am-1pm.